Knowledge of basic concepts of international business
- Identifying the foundations for taking effective strategic decisions and actions in the multi-layered world of international business. In order to do so, we will ground our discussions using examples of both multinational companies and small-medium sized enterprises (SME’s). SME’s are considered the engine of economic activity in Europe as more than 99% of the companies fall into this category of enterprises.
- Apply frameworks for identifying and taking advantage of the opportunities presented in a dynamic global environment at country and industry level where the enterprise wants to internationalize.
- Making firm-level strategic choices regarding where to engage in international activities, evaluating the challenges of integrating the multiple perspectives, functions, and interests that constitute the global firm.
- Developing an international market entry plan.
- Discuss the major sources of cultural differences and change and how these affect international businesses
- Identify and describe the key legal and political issues facing international companies
- Identify and critically discuss systems of trade and international trade theories
The foundations for taking effective action in the multi-layered world of international business. Frameworks for identifying and taking advantage of the opportunities presented in a dynamic global environment at the level of the country and industry. Firm-level strategic choices regarding where to engage in which activities. The challenges of integrating the multiple perspectives, functions, and interests that constitute the global firm. In the second part the students will have the opportunity to learn how to devise a market entry strategy (international markets research and analysis, simulation with real cases, interaction with international business experts).
More specifically (chapters' numbers are referred to the 15th edition, the exam will cover the following chapters)
FIRST MODULE (FOR 6 AND 12 CREDITS STUDENTS)
Globalization and IB
11. Ethics in International Trade
12. Strategies for IB
13. Country evaluation
14. Modes of trading internationally - Entry mode
15. Forms of ownership of foreign production - Entry mode
16. Organization & governance of foreign operations /Ethics
SECOND MODULE (ONLY FOR 12 CREDITS STUDENTS)
3. Government and Legal Systems
4. Economic systems and market methods
5. Trade & Factor mobility theory
6. Trade protectionism
7. Economic integration
17. Global marketing
18. Global supply chain
19. Global management of finance
20. Global HR
This course is designed to be highly interactive and hands on. Attending students are expected attend on a regular basis and engage with the different tasks and activities.
Daniels J.D.; Radebaugh L.H., Sullivan D.P. "International Business Environments And Operations" 15th Edition, Pearson.
Class Lecture and a group-learning methodology, which requires cooperation among students and individual commitment. The aim of this course is to improve students’ cognitive abilities, critical evaluation of the given task, ability to work with others, and problem solving
40% written mid-term exam in a multiple choice questions format.
60% group work
Non attending students
Non attending students can take the mid term. Mid term is worth 40% of the module mark – multiple choice questions. The remining 60% is a final written exam with 3 open ended questions.
60% final written exam
If the non attending student does not take or fail the mid-term exam, then she will have to take the full written exam which will be worth 100% of the module mark.
Students who attend regularly and take part into the assignments and activities (e.g., presentations, discussions, case analysis, projects) will have the possibility to obtain up to 2 points (for 6 credits students) or up to 3 points (for 12 credits students) on the final grade.
This course is based on topics that evolve very fast. This is why students from previous classes who have not yet passed the exam (i.e., debitori di prova) will have to refer exclusively to THIS syllabus and to THIS assessment strategy.